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Income Statement
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Balance Sheet
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Cashflow Statement
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Profitability
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Ratios
Harley-Davidson's Income Statement
| Chart | 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|---|
| Revenue |
|
$5.34 B | $5.76 B | $5.84 B | $5.19 B | $4.47 B |
| Cost of Revenue |
|
$3.44 B | $3.62 B | $3.65 B | $3.38 B | $3.12 B |
| Gross Profit |
|
$1.90 B | $2.13 B | $2.18 B | $1.81 B | $1.35 B |
| Research & Development |
|
- | - | - | - | - |
| Selling,General & Administrative |
|
$1.05 B | $1.08 B | $1.18 B | $1.15 B | $895.32 M |
| Operating Expense |
|
$1.08 B | $1.22 B | $1.40 B | $1.39 B | $965.91 M |
| Operating Income |
|
$823.44 M | $909.28 M | $779.08 M | $416.63 M | $386.64 M |
| Net Income |
|
$650.02 M | $741.41 M | $706.59 M | $455.36 M | $338.74 M |
Harley-Davidson's Balance Sheet
| Chart | 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|---|
| Cash and Cash Equivalents |
|
$1.87 B | $1.43 B | $1.53 B | $1.59 B | $3.09 B |
| Inventories |
|
$712.94 M | $950.96 M | $929.95 M | $745.79 M | $730.90 M |
| Total Current Assets |
|
$4.55 B | $4.75 B | $5.16 B | $5.00 B | $5.59 B |
| Property,Plant and Equipment |
|
$733.61 M | $733.82 M | $801.37 M | $820.93 M | - |
| Goodwill |
|
$63.18 M | $62.09 M | $62.70 M | $61.66 M | - |
| Total Assets |
|
$11.05 B | $11.49 B | $12.14 B | $11.88 B | $8.04 B |
| Total Liabilities |
|
$8.50 B | $8.59 B | $8.89 B | $8.72 B | $1.32 B |
| Retained Earnings |
|
$1.84 B | $2.49 B | $3.10 B | $3.47 B | - |
| Total Shareholder Equity |
|
$2.55 B | $2.90 B | $3.25 B | $3.17 B | $3.16 B |
| Common Stock |
|
$1.69 M | $1.70 M | $1.71 M | $1.72 M | - |
Harley-Davidson's Cash flow
| Chart | 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|---|
| Depreciation & Amortization |
|
$165.19 M | $151.94 M | $158.11 M | $160.67 M | - |
| Dividends Payout |
|
-$92.43 M | -$93.18 M | -$96.31 M | -$91.22 M | -$86.39 M |
| Capital Expenditures (Capex) |
|
-$120.18 M | -$151.67 M | -$207.40 M | -$196.56 M | -$153.68 M |
| Free Cash Flow (FCF) |
|
$855.52 M | $396.79 M | $547.48 M | $867.27 M | $415.24 M |
Harley-Davidson's Profitability
| Chart | 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|---|
| Gross Profit |
|
$1.90 B | $2.13 B | $2.18 B | $1.81 B | $1.35 B |
| Gross Profit Margin (%) |
|
35.61% | 37.08% | 37.38% | 34.88% | 30.24% |
| Operating Income |
|
$823.44 M | $909.28 M | $779.08 M | $416.63 M | $386.64 M |
| Operating Income Margin (%) |
|
15.43% | 15.80% | 13.35% | 8.03% | 8.64% |
| Net Income |
|
$650.02 M | $741.41 M | $706.59 M | $455.36 M | $338.74 M |
| Net Income Margin (%) |
|
12.18% | 12.88% | 12.11% | 8.78% | 7.57% |
| EBITDA |
|
$1.02 B | $1.11 B | $1.06 B | $708.56 M | $492.18 M |
| EBITDA Margin (%) |
|
19.03% | 19.36% | 18.09% | 13.66% | 11.00% |
Harley-Davidson's Ratios
| Chart | 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|---|
| Return on Equity (ROE) |
|
25.46% | 25.53% | 21.72% | 14.38% | - |
| Return on Assets (ROA) |
|
5.88% | 6.45% | 5.82% | 3.83% | - |
| Debt to Equity |
|
271.68% | 239.55% | 221.23% | 221.93% | 97.23% |
| Debt to total asset |
|
62.77% | 60.52% | 59.27% | 59.14% | 37.96% |
| Enterprise value to revenue |
|
2.03 | 2.03 | 1.87 | 1.81 | 0.00 |
| Enterprise value to EBITDA |
|
10.69 | 10.48 | 10.33 | 13.26 | 0.00 |
| Enterprise value |
|
$10.86 B | $11.68 B | $10.91 B | $9.40 B | - |
| Tax Rate (%) |
|
20.65% | 20.62% | 19.82% | 13.92% | 28.25% |





