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NIKE (NKE) Business News

Track NIKE in real time with a live news feed covering NIKE stock news, official press releases, company announcements, and an archive of historical NIKE news. ...more

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NIKE's Brand Investments: Building Growth or Hurting Margins?

Zacks Investment Research

11:45 AM | Monday | Jul 13, 2026

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NKE's brand investments are strengthening demand and engagement, but higher marketing and transformation costs may pressure near-term margins.

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11:45 AM | Monday | Jul 13, 2026

NIKE's Brand Investments: Building Growth or Hurting Margins?

Zacks Investment Research

NKE's brand investments are strengthening demand and engagement, but higher marketing and transformation costs may pressure near-term margins.

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7:45 AM | Monday | Jul 13, 2026

Nike: Iconic Brand But Wouldn't Touch It With A 10-Foot Pole Right Now

Seeking Alpha

Nike remains a hold as persistent margin pressure and tepid revenue growth offset its iconic brand and near-4% dividend yield. NKE's recent double-beat earnings were inflated by a $986M one-time tariff refund; underlying EPS and margins declined, raising concerns about sustainable profitability. North America showed resilience, but declines in EMEA, APLA, and Greater China, plus flat FY'27 revenue guidance, limit near-term upside potential.

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3:44 AM | Monday | Jul 13, 2026

Nike Stock Is Down 44% From Its High, and the CEO Has Been Buying Shares. Here's What That Means for Investors.

The Motley Fool

Nike's reported fourth-quarter earnings included a $0.52-per-share benefit from a one-time tariff recovery. Revenue in North America, Nike's largest market, returned to growth, rising 3% year over year.

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10:31 PM | Sunday | Jul 12, 2026

If You'd Invested $10,000 in Nike a Decade Ago, Here's How Much You'd Have Today (And It's Not Pretty)

The Motley Fool

A $10,000 stake in Nike a decade ago, with dividends reinvested, is worth less than that today. The same $10,000 in an S&P 500 index fund would have more than quadrupled.

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8:15 AM | Saturday | Jul 11, 2026

5 Relatively Secure And Cheap Dividend Stocks, Yields Up To 8% (July 2026)

Seeking Alpha

This article is part of our monthly series where we highlight five large-cap, relatively safe, dividend-paying companies offering significant discounts to their historical norms. We go over our filtering process to select just five conservative DGI stocks from more than 7,500 companies that are traded on U.S. exchanges, including OTC networks. In addition to the primary list that yields 4.
1%, we present two other groups of five DGI stocks each, from moderate to high yields of up to 8%.

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11:31 AM | Thursday | Jul 9, 2026

NIKE Trends to Watch as Sports Growth Fights Tariffs and China

Zacks Investment Research

NKE's sport-led reset is gaining traction in performance and wholesale, but tariffs, Direct weakness and China pressure keep the recovery uneven.

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11:31 AM | Thursday | Jul 9, 2026

Is NKE Stock a Buy or Value Trap After Its 2026 Reset Effort?

Zacks Investment Research

NKE's 2026 reset has cash strength and performance traction, but weak estimates, channel pressure and valuation keep the stock from looking like a bargain.

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11:31 AM | Thursday | Jul 9, 2026

NIKE Stock Outlook 2026 as Recovery Stays Uneven Across Markets

Zacks Investment Research

NKE's recovery is gaining ground in running, training and wholesale, but weak Sportswear, NIKE Direct and China trends keep its 2026 outlook uneven.

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10:01 AM | Thursday | Jul 9, 2026

NIKE, Inc. (NKE) is Attracting Investor Attention: Here is What You Should Know

Zacks Investment Research

Zacks.com users have recently been watching Nike (NKE) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

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9:30 AM | Thursday | Jul 9, 2026

3 Beaten-Down Consumer Stocks to Buy in July

24/7 Wall Street

Consumer sentiment just hit 44.8 in May 2026, down 5 points from April and firmly in recessionary territory.

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