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Mattel Unveils First Mattel Wonder Indoor Waterpark, Opening in Bellevue, Nebraska

Business Wire

12:00 PM | Thursday | Oct 1, 2026

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EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the world's most iconic brand portfolios in the world, announces a milestone in the expansion of its worldwide experiences business, confirming Bellevue, Nebraska, is now the first Mattel Wonder Indoor Waterpark planned to open at the end of 2027. Designed as a year-round, multi-brand destination, the approximately 100,000-square-foot waterpark will bring B.

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12:00 PM | Thursday | Oct 1, 2026

Mattel Unveils First Mattel Wonder Indoor Waterpark, Opening in Bellevue, Nebraska

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the world's most iconic brand portfolios in the world, announces a milestone in the expansion of its worldwide experiences business, confirming Bellevue, Nebraska, is now the first Mattel Wonder Indoor Waterpark planned to open at the end of 2027. Designed as a year-round, multi-brand destination, the approximately 100,000-square-foot waterpark will bring B.

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8:00 AM | Wednesday | Sep 30, 2026

Mattel Announces Roger Lynch as Chairman and Chief Executive Officer Succeeding Ynon Kreiz

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--The Board of Directors of Mattel, Inc. (NASDAQ: MAT) today announced the appointment of Roger Lynch, current Board member and Independent Lead Director, as Chairman effective October 2, 2026, and Chief Executive Officer effective on or before November 2, 2026. He succeeds Ynon Kreiz, who will step down as Chairman and Chief Executive Officer effective October 2, 2026, to take a senior leadership position at another public company. The Board has appointed cur.

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8:30 AM | Thursday | Sep 17, 2026

American Girl Introduces Daisy Davenport™, the 2027 Girl of the Year®, Encouraging Girls to Embrace Friendship, Teamwork, and Courage

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Today, American Girl, a cornerstone in Mattel's (NASDAQ: MAT) portfolio of purposeful brands, unveils Daisy Davenport™, the brand's 2027 Girl of the Year®, bringing her world to life. Daisy loves spending time outdoors, playing the guitar, biking, and playing soccer. Through her journey, she shows kids that it's possible to be confident in some moments and uncertain in others – and that courage comes from embracing the unexpected. Daisy arrives during a mile.

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8:00 AM | Thursday | Sep 17, 2026

Mattel Announces All-New Thomas & Friends Animated Series With "Really Helpful Engines" Special

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the world's most iconic brand portfolios, announces the launch of Thomas & Friends: Railway Stories, an all-new animated series beginning with the content special Really Helpful Engines. The launch marks a comprehensive brand update that celebrates the franchise's 80-year legacy while introducing a fresh look and feel for a new generation. The relaunch.

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12:00 PM | Tuesday | Sep 15, 2026

Mattel and BBC Studios Expand the World of Bluey Through Multi-Brand Global Licensing Partnership

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (Nasdaq: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, and BBC Studios today announced a multi-year global licensing partnership that will bring Bluey to five of Mattel's franchises. Fans around the world will be able to experience the beloved series through products from Barbie, Hot Wheels, Fisher-Price, Polly Pocket, and UNO beginning this fall.Designed to celebra.

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9:00 AM | Friday | Aug 28, 2026

Mattel Names Maluma, Supercar Blondie and Robert Lewandowski as Its First-ever Hot Wheels Class of Legends™ in New Challenge Accepted Campaign

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Today, Hot Wheels announced Challenge Accepted, a global campaign championing the challenger spirit and the mindset that drives people to take risks, defy expectations and chase their passions. Throughout September, Hot Wheels will spotlight those who turn obstacles into opportunities and prove that the road to becoming legendary begins with the willingness to take on the next challenge. At the center of the campaign are three global icons who have forged th.

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12:00 PM | Wednesday | Aug 19, 2026

Mattel Brick Shop™ Celebrates 25 Years of Microsoft's Iconic XBOX Game Console with New Premium Building Set

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the world's most iconic brand portfolios, today announced a new release from its premium building brand Mattel Brick Shop™, a highly detailed, 1:1-scale buildable display model of the original Microsoft XBOX console. Created in celebration of the console's 25th anniversary, the collector display piece is available for presale now at select retailers globall.

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9:00 AM | Wednesday | Aug 19, 2026

Mattel Transforms UNO Into a Competitive Live Entertainment Experience With UNO Championship Series

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel transforms UNO into a competitive live entertainment experience with UNO Championship Series.

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4:38 PM | Tuesday | Aug 4, 2026

Mattel Reports Second Quarter 2026 Financial Results

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) today reported second quarter 2026 financial results. Ynon Kreiz, Chairman and CEO of Mattel, said: “We continued to execute our multi-year strategy to grow our IP-driven play and family entertainment business in the second quarter with strong growth in Net Sales. Growth has continued in the third quarter, and we expect to achieve our full year 2026 guidance.
Our world-class brand portfolio and product offering, driven by our brand.

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11:00 AM | Friday | Jul 31, 2026

Mattel Promotes Roberto Stanichi to President, Chief Marketing and Brand Officer

Business Wire

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) today announced the promotion of Roberto Stanichi to President, Chief Marketing and Brand Officer. Ynon Kreiz, Chairman and Chief Executive Officer of Mattel, said: “Roberto has made significant progress establishing Mattel's brand-centric organization and operating model. We have further aligned our brands, marketing, and demand creation capabilities to manage our portfolio more holistically and advance our strategy to grow our IP.

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