Mattel's Revenue by Region
In fiscal year 2024, Mattel's revenue by geographical region are as follows:
- International Segment: $2.21 B
- North America Segment: $3.17 B
Learn more about Mattel’s Revenue by Products
Check out competitors to Mattel in a side-by-side comparison.
Explore additional financial metrics for Mattel.
Mattel's Revenue Share by Region
| International Segment | 2220001000 |
|---|---|
| North America Segment | 2987831000 |
| International Segment | 2230783000 |
|---|---|
| North America Segment | 3210436000 |
| International Segment | 2211477000 |
|---|---|
| North America Segment | 3168069000 |
The above chart shows Mattel's revenue percentage share by geographical region.
In fiscal year 2022, Mattel's revenue by region is as follows:
- International Segment generated $2.22 B in revenue, representing 42.63% of its total revenue.
- North America Segment generated $2.99 B in revenue, representing 57.37% of its total revenue.
The biggest region for Mattel is the North America Segment, which represents 57.37% of its total revenue.
The smallest region for Mattel is the International Segment, which represents 42.63% of its total revenue.
The above chart shows Mattel's revenue percentage share by geographical region.
In fiscal year 2023, Mattel's revenue by region is as follows:
- International Segment generated $2.23 B in revenue, representing 41% of its total revenue.
- North America Segment generated $3.21 B in revenue, representing 59% of its total revenue.
The biggest region for Mattel is the North America Segment, which represents 59% of its total revenue.
The smallest region for Mattel is the International Segment, which represents 41% of its total revenue.
The above chart shows Mattel's revenue percentage share by geographical region.
In fiscal year 2024, Mattel's revenue by region is as follows:
- International Segment generated $2.21 B in revenue, representing 41.11% of its total revenue.
- North America Segment generated $3.17 B in revenue, representing 58.89% of its total revenue.
The biggest region for Mattel is the North America Segment, which represents 58.89% of its total revenue.
The smallest region for Mattel is the International Segment, which represents 41.11% of its total revenue.
Summary Table
| Geography (Percent Share) | 2022 | 2023 | 2024 |
|---|---|---|---|
| International Segment | 42.63% | 41% | 41.11% |
| North America Segment | 57.37% | 59% | 58.89% |
| Total Revenue | 100% | 100% | 100% |
Mattel's Regions Revenue Trend
The above chart shows the revenue trend of different segments of Mattel.
In fiscal year 2024, the North America Segment generated the most revenue ($3.17 B), and the International Segment generated the least revenue ($2.21 B).
The above chart shows growth drivers and a year-over-year comparison of different segments' revenue.
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