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    The Walt Disney Company
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    Revenue breakdown by Products & Services
    Revenue breakdown by Geography

    The Walt Disney Company's Revenue by Segment

    In fiscal year 2024, The Walt Disney Company's revenue by segment (products & services) are as follows:

    • Admission: $11.17B
    • Advertising: $11.89B
    • Affiliate fees: $16.11B
    • Entertainment: $753.00M
    • License: $3.78B
    • Other Revenue: $4.76B
    • Resort and vacations: $8.38B
    • Retail and wholesale sales of merchandise, food and beverage: $9.20B
    • Subscription fees: $20.45B
    • Theatrical distribution licensing: $2.27B
    • TV/SVOD distribution licensing: $2.60B

    Learn more about The Walt Disney Company’s Revenue by Geography

    Check out competitors to The Walt Disney Company in a side-by-side comparison.

    Explore additional financial metrics for The Walt Disney Company.

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    The above chart shows The Walt Disney Company's revenue percentage share by segment (products and services).

    In fiscal year 2022, The Walt Disney Company's revenue by segment is as follows:

    • Admission generated $8.60B in revenue, representing 10.4% of its total revenue.
    • Advertising generated $13.05B in revenue, representing 15.77% of its total revenue.
    • Affiliate fees generated $17.53B in revenue, representing 21.19% of its total revenue.
    • Entertainment generated $820.00M in revenue, representing 0.99% of its total revenue.
    • License generated $3.97B in revenue, representing 4.8% of its total revenue.
    • Other Revenue generated $3.92B in revenue, representing 4.73% of its total revenue.
    • Resort and vacations generated $6.41B in revenue, representing 7.75% of its total revenue.
    • Retail and wholesale sales of merchandise, food and beverage generated $7.84B in revenue, representing 9.48% of its total revenue.
    • Subscription fees generated $15.29B in revenue, representing 18.48% of its total revenue.
    • Theatrical distribution licensing generated $1.88B in revenue, representing 2.27% of its total revenue.
    • TV/SVOD distribution licensing generated $3.43B in revenue, representing 4.15% of its total revenue.

    The biggest segment for The Walt Disney Company is the Affiliate fees, which represents 21.19% of its total revenue.
    The smallest segment for The Walt Disney Company is the Entertainment, which represents 0.99% of its total revenue.

    The above chart shows The Walt Disney Company's revenue percentage share by segment (products and services).

    In fiscal year 2023, The Walt Disney Company's revenue by segment is as follows:

    • Admission generated $10.42B in revenue, representing 11.72% of its total revenue.
    • Advertising generated $11.52B in revenue, representing 12.96% of its total revenue.
    • Affiliate fees generated $16.88B in revenue, representing 18.98% of its total revenue.
    • Entertainment generated $931.00M in revenue, representing 1.05% of its total revenue.
    • License generated $3.13B in revenue, representing 3.52% of its total revenue.
    • Other Revenue generated $5.05B in revenue, representing 5.68% of its total revenue.
    • Resort and vacations generated $7.95B in revenue, representing 8.94% of its total revenue.
    • Retail and wholesale sales of merchandise, food and beverage generated $8.92B in revenue, representing 10.04% of its total revenue.
    • Subscription fees generated $17.94B in revenue, representing 20.18% of its total revenue.
    • Theatrical distribution licensing generated $3.17B in revenue, representing 3.57% of its total revenue.
    • TV/SVOD distribution licensing generated $2.99B in revenue, representing 3.37% of its total revenue.

    The biggest segment for The Walt Disney Company is the Subscription fees, which represents 20.18% of its total revenue.
    The smallest segment for The Walt Disney Company is the Entertainment, which represents 1.05% of its total revenue.

    The above chart shows The Walt Disney Company's revenue percentage share by segment (products and services).

    In fiscal year 2024, The Walt Disney Company's revenue by segment is as follows:

    • Admission generated $11.17B in revenue, representing 12.23% of its total revenue.
    • Advertising generated $11.89B in revenue, representing 13.02% of its total revenue.
    • Affiliate fees generated $16.11B in revenue, representing 17.63% of its total revenue.
    • Entertainment generated $753.00M in revenue, representing 0.82% of its total revenue.
    • License generated $3.78B in revenue, representing 4.14% of its total revenue.
    • Other Revenue generated $4.76B in revenue, representing 5.21% of its total revenue.
    • Resort and vacations generated $8.38B in revenue, representing 9.17% of its total revenue.
    • Retail and wholesale sales of merchandise, food and beverage generated $9.20B in revenue, representing 10.07% of its total revenue.
    • Subscription fees generated $20.45B in revenue, representing 22.38% of its total revenue.
    • Theatrical distribution licensing generated $2.27B in revenue, representing 2.48% of its total revenue.
    • TV/SVOD distribution licensing generated $2.60B in revenue, representing 2.85% of its total revenue.

    The biggest segment for The Walt Disney Company is the Subscription fees, which represents 22.38% of its total revenue.
    The smallest segment for The Walt Disney Company is the Entertainment, which represents 0.82% of its total revenue.
    Continue reading...

    Summary Table

    Products & Services (Percent Share) 2022 2023 2024
    Theatrical distribution licensing 2.27% 3.57% 2.48%
    Admission 10.4% 11.72% 12.23%
    Advertising 15.77% 12.96% 13.02%
    Affiliate fees 21.19% 18.98% 17.63%
    Entertainment 0.99% 1.05% 0.82%
    License 4.8% 3.52% 4.14%
    Other Revenue 4.73% 5.68% 5.21%
    Resort and vacations 7.75% 8.94% 9.17%
    Retail and wholesale sales of merchandise, food and beverage 9.48% 10.04% 10.07%
    Subscription fees 18.48% 20.18% 22.38%
    TV/SVOD distribution licensing 4.15% 3.37% 2.85%
    Total Revenue 100% 100% 100%

    The above chart shows the revenue trend of different segments of The Walt Disney Company.

    In fiscal year 2024, the Subscription fees generated the most revenue ($20.45B), and the Entertainment generated the least revenue ($753.00M).

    The above chart shows growth drivers and a year-over-year comparison of different segments' revenue.

  • Admission revenue increased 7.18% ($748.00M) from $10.42B (in 2023) to $11.17B (in 2024).
  • Advertising revenue increased 3.26% ($376.00M) from $11.52B (in 2023) to $11.89B (in 2024).
  • Affiliate fees revenue decreased -4.55% ($768.00M) from $16.88B (in 2023) to $16.11B (in 2024).
  • Entertainment revenue decreased -19.12% ($178.00M) from $931.00M (in 2023) to $753.00M (in 2024).
  • License revenue increased 20.97% ($656.00M) from $3.13B (in 2023) to $3.78B (in 2024).
  • Other Revenue revenue decreased -5.78% ($292.00M) from $5.05B (in 2023) to $4.76B (in 2024).
  • Resort and vacations revenue increased 5.36% ($426.00M) from $7.95B (in 2023) to $8.38B (in 2024).
  • Retail and wholesale sales of merchandise, food and beverage revenue increased 3.17% ($283.00M) from $8.92B (in 2023) to $9.20B (in 2024).
  • Subscription fees revenue increased 13.99% ($2.51B) from $17.94B (in 2023) to $20.45B (in 2024).
  • Theatrical distribution licensing revenue decreased -28.61% ($908.00M) from $3.17B (in 2023) to $2.27B (in 2024).
  • TV/SVOD distribution licensing revenue decreased -13% ($389.00M) from $2.99B (in 2023) to $2.60B (in 2024).
    • Continue reading...

    Summary Table

    Products & Services 2022
    Value Change
    		2023
    Value Change
    		2024
    Value Change
    Admission $8.60B - $10.42B
    21.17%
    		$11.17B
    7.18%
    Advertising $13.05B - $11.52B
    11.73%
    		$11.89B
    3.26%
    Affiliate fees $17.53B - $16.88B
    3.71%
    		$16.11B
    4.55%
    Entertainment $820.00M - $931.00M
    13.54%
    		$753.00M
    19.12%
    License $3.97B - $3.13B
    21.19%
    		$3.78B
    20.97%
    Other Revenue $3.92B - $5.05B
    28.99%
    		$4.76B
    5.78%
    Resort and vacations $6.41B - $7.95B
    24.01%
    		$8.38B
    5.36%
    Retail and wholesale sales of merchandise, food and beverage $7.84B - $8.92B
    13.82%
    		$9.20B
    3.17%
    Subscription fees $15.29B - $17.94B
    17.30%
    		$20.45B
    13.99%
    Theatrical distribution licensing $1.88B - $3.17B
    69.28%
    		$2.27B
    28.61%
    TV/SVOD distribution licensing $3.43B - $2.99B
    12.74%
    		$2.60B
    13.00%
    Total Revenue $82.72B - $88.90B
    7.47%
    		$91.36B
    2.77%

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