AAPL logo Apple +
Ticker
AAPL
SONY
Headquarter
Cupertino ,CA
US
Tokyo
JP
CEO
Timothy D. Cook
Hiroki Totoki
Industry
Consumer Electronics
Consumer Electronics
Stock Price
Stock Price
Market Cap
Market Cap
$3.42 T
$167.83 B
Employees
Years
  • 2022
  • 2023
  • 2024
  • 2023
  • 2024
  • 2025
Employees
  • 164.00 K
  • 161.00 K
  • 164.00 K
  • 110.00 K
  • 113.00 K
  • 112.30 K
Y/Y
6.49%
1.83%
1.86%
1.01%
2.73%
0.62%

Income Statement

Revenue
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Revenue
  • $394.33 B
  • $383.29 B
  • $391.04 B
  • $78.47 B
  • $88.54 B
  • $88.11 B
Y/Y
7.79%
2.8%
2.02%
16.31%
12.83%
0.49%
Revenue by Products / Services
Revenue by Geography
Research and Development
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Research and Development
  • $26.25 B
  • $29.92 B
  • $31.37 B
  • $5.00 B
  • -
  • -
Y/Y
19.79%
13.96%
4.86%
18.97%
100%
0%
Operating Income
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Operating Income
  • $119.44 B
  • $114.30 B
  • $123.22 B
  • $8.86 B
  • $8.22 B
  • $9.57 B
Y/Y
9.63%
4.3%
7.8%
8.32%
7.18%
16.41%
Tax Rate (%)
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Tax Rate (%)
  • 16.00%
  • 15.00%
  • 24.00%
  • 21.00%
  • 23.00%
  • 21.00%
Y/Y
21.8%
9.14%
63.65%
0.54%
10.19%
6.21%
Net Income
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Net Income
  • $99.80 B
  • $97.00 B
  • $93.74 B
  • $6.84 B
  • $6.60 B
  • $7.76 B
Y/Y
5.41%
2.81%
3.36%
13.95%
3.45%
17.62%
Revenue Per Employee
Years
  • 2022
  • 2023
  • 2024
  • 2023
  • 2024
  • 2025
Revenue Per Employee
  • $2.40 M
  • $2.38 M
  • $2.38 M
  • $713.37 K
  • $783.55 K
  • $784.58 K
Y/Y
1.22%
0.99%
0.16%
15.15%
9.84%
0.13%
Net Income Per Employee
Years
  • 2022
  • 2023
  • 2024
  • 2023
  • 2024
  • 2025
Net Income Per Employee
  • $608.55 K
  • $602.45 K
  • $571.56 K
  • $62.14 K
  • $58.41 K
  • $69.13 K
Y/Y
1.02%
1%
5.13%
12.81%
6.02%
18.35%

Assets & Liabilities | Cash Flow

Total Assets
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Total Assets
  • $352.76 B
  • $352.58 B
  • $364.98 B
  • $211.85 B
  • $231.93 B
  • $239.99 B
Y/Y
0.5%
0.05%
3.52%
5.07%
9.48%
3.48%
Total Liabilities
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Total Liabilities
  • $302.08 B
  • $290.44 B
  • $308.03 B
  • $166.58 B
  • $179.19 B
  • $182.12 B
Y/Y
4.92%
3.86%
6.06%
2.3%
7.57%
1.64%
Capital Expenditures (Capex)
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Capital Expenditures (Capex)
  • -$10.71 B
  • -$10.96 B
  • -$9.45 B
  • -$4.17 B
  • -$4.24 B
  • -$4.40 B
Y/Y
3.4%
2.34%
13.8%
39.12%
1.68%
3.78%

Profitability

Operating Income Margin (%)
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Operating Income Margin (%)
  • 30.29%
  • 29.82%
  • 31.51%
  • 11.29%
  • 9.28%
  • 10.86%
Y/Y
1.71%
1.55%
5.67%
6.85%
17.8%
17.03%
Net Income Margin (%)
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Net Income Margin (%)
  • 25.31%
  • 25.31%
  • 23.97%
  • 8.71%
  • 7.45%
  • 8.81%
Y/Y
2.2%
0%
5.29%
2.02%
14.47%
18.26%
EBITDA
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
EBITDA
  • $133.14 B
  • $125.82 B
  • $134.66 B
  • $15.68 B
  • $16.69 B
  • $18.14 B
Y/Y
8.12%
5.5%
7.03%
12.09%
6.47%
8.68%
Free Cash Flow (FCF)
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Free Cash Flow (FCF)
  • $111.44 B
  • $99.58 B
  • $108.81 B
  • -$2.03 B
  • $5.10 B
  • $11.38 B
Y/Y
19.89%
10.64%
9.26%
137.72%
350.64%
123.44%

Ratios

Return on Equity (ROE)
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Return on Equity (ROE)
  • 196.96%
  • 156.08%
  • 164.59%
  • 15.23%
  • 12.79%
  • 13.96%
Y/Y
31.25%
20.76%
5.45%
2.37%
16.02%
9.15%
Return on Assets (ROA)
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Return on Assets (ROA)
  • 28.29%
  • 27.51%
  • 25.68%
  • 3.23%
  • 2.85%
  • 3.23%
Y/Y
4.89%
2.76%
6.65%
8.39%
11.76%
13.33%
Debt to Equity
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Debt to Equity
  • 261.45%
  • 199.42%
  • 209.06%
  • 61.58%
  • 53.89%
  • 51.32%
Y/Y
20.82%
23.73%
4.83%
2.52%
12.49%
4.77%

Valuation

Enterprise Value
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Enterprise value
  • $2.55 T
  • $2.79 T
  • $3.58 T
  • $118.27 B
  • $124.22 B
  • $163.16 B
Y/Y
0.28%
9.47%
28.49%
0.54%
5.03%
31.35%
Enterprise value to Revenue
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Enterprise value to Revenue
  • 6.46
  • 7.28
  • 9.17
  • 1.58
  • 1.40
  • 1.85
Y/Y
7.49%
12.63%
25.94%
9.1%
11.47%
31.99%
Enterprise value to EBITDA
Years
  • 2022
  • 2023
  • 2024
  • 2022
  • 2023
  • 2024
Enterprise value to EBITDA
  • 19.14
  • 22.17
  • 26.62
  • 7.58
  • 7.42
  • 8.87
Y/Y
7.77%
15.84%
20.05%
10.84%
2.11%
19.54%