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Revenue breakdown by Products & Services
Revenue breakdown by Geography

Amazon.com's Revenue by Segment

In fiscal year 2024, Amazon.com's revenue by segment (products & services) are as follows:

  • Advertising Services: $56.21 B
  • Amazon Web Services: $107.56 B
  • Online Stores: $247.03 B
  • Other Services: $5.43 B
  • Physical Stores: $21.22 B
  • Subscription Services: $44.37 B
  • Third-Party Seller Services: $156.15 B

Learn more about Amazon.com’s Revenue by Geography

Check out competitors to Amazon.com in a side-by-side comparison.

Explore additional financial metrics for Amazon.com.

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The above chart shows Amazon.com's revenue percentage share by segment (products and services).

In fiscal year 2022, Amazon.com's revenue by segment is as follows:

  • Advertising Services generated $37.74 B in revenue, representing 7.34% of its total revenue.
  • Amazon Web Services generated $80.10 B in revenue, representing 15.58% of its total revenue.
  • Online Stores generated $220.00 B in revenue, representing 42.8% of its total revenue.
  • Other Services generated $4.25 B in revenue, representing 0.83% of its total revenue.
  • Physical Stores generated $18.96 B in revenue, representing 3.69% of its total revenue.
  • Subscription Services generated $35.22 B in revenue, representing 6.85% of its total revenue.
  • Third-Party Seller Services generated $117.72 B in revenue, representing 22.9% of its total revenue.

The biggest segment for Amazon.com is the Online Stores, which represents 42.8% of its total revenue.
The smallest segment for Amazon.com is the Other Services, which represents 0.83% of its total revenue.

The above chart shows Amazon.com's revenue percentage share by segment (products and services).

In fiscal year 2023, Amazon.com's revenue by segment is as follows:

  • Advertising Services generated $46.91 B in revenue, representing 8.16% of its total revenue.
  • Amazon Web Services generated $90.76 B in revenue, representing 15.79% of its total revenue.
  • Online Stores generated $231.87 B in revenue, representing 40.34% of its total revenue.
  • Other Services generated $4.96 B in revenue, representing 0.86% of its total revenue.
  • Physical Stores generated $20.03 B in revenue, representing 3.48% of its total revenue.
  • Subscription Services generated $40.21 B in revenue, representing 7% of its total revenue.
  • Third-Party Seller Services generated $140.05 B in revenue, representing 24.37% of its total revenue.

The biggest segment for Amazon.com is the Online Stores, which represents 40.34% of its total revenue.
The smallest segment for Amazon.com is the Other Services, which represents 0.86% of its total revenue.

The above chart shows Amazon.com's revenue percentage share by segment (products and services).

In fiscal year 2024, Amazon.com's revenue by segment is as follows:

  • Advertising Services generated $56.21 B in revenue, representing 8.81% of its total revenue.
  • Amazon Web Services generated $107.56 B in revenue, representing 16.86% of its total revenue.
  • Online Stores generated $247.03 B in revenue, representing 38.72% of its total revenue.
  • Other Services generated $5.43 B in revenue, representing 0.85% of its total revenue.
  • Physical Stores generated $21.22 B in revenue, representing 3.33% of its total revenue.
  • Subscription Services generated $44.37 B in revenue, representing 6.96% of its total revenue.
  • Third-Party Seller Services generated $156.15 B in revenue, representing 24.48% of its total revenue.

The biggest segment for Amazon.com is the Online Stores, which represents 38.72% of its total revenue.
The smallest segment for Amazon.com is the Other Services, which represents 0.85% of its total revenue.
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Summary Table

Products & Services (Percent Share) 2022 2023 2024
Advertising Services 7.34% 8.16% 8.81%
Third-Party Seller Services 22.9% 24.37% 24.48%
Subscription Services 6.85% 7% 6.96%
Physical Stores 3.69% 3.48% 3.33%
Other Services 0.83% 0.86% 0.85%
Online Stores 42.8% 40.34% 38.72%
Amazon Web Services 15.58% 15.79% 16.86%
Total Revenue 100% 100% 100%

The above chart shows the revenue trend of different segments of Amazon.com.

In fiscal year 2024, the Online Stores generated the most revenue ($247.03 B), and the Other Services generated the least revenue ($5.43 B).

The above chart shows growth drivers and a year-over-year comparison of different segments' revenue.

  • Advertising Services revenue increased 19.84% ($9.31 B) from $46.91 B (in 2023) to $56.21 B (in 2024).
  • Amazon Web Services revenue increased 18.51% ($16.80 B) from $90.76 B (in 2023) to $107.56 B (in 2024).
  • Online Stores revenue increased 6.54% ($15.16 B) from $231.87 B (in 2023) to $247.03 B (in 2024).
  • Other Services revenue increased 9.42% ($467.00 M) from $4.96 B (in 2023) to $5.43 B (in 2024).
  • Physical Stores revenue increased 5.92% ($1.19 B) from $20.03 B (in 2023) to $21.22 B (in 2024).
  • Subscription Services revenue increased 10.36% ($4.17 B) from $40.21 B (in 2023) to $44.37 B (in 2024).
  • Third-Party Seller Services revenue increased 11.49% ($16.09 B) from $140.05 B (in 2023) to $156.15 B (in 2024).
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    Summary Table

    Products & Services 2022 2023 2024
    Advertising Services $37.74 B - $46.91 B
    24.29%
    $56.21 B
    19.84%
    Amazon Web Services $80.10 B - $90.76 B
    13.31%
    $107.56 B
    18.51%
    Online Stores $220.00 B - $231.87 B
    5.39%
    $247.03 B
    6.54%
    Other Services $4.25 B - $4.96 B
    16.74%
    $5.43 B
    9.42%
    Physical Stores $18.96 B - $20.03 B
    5.63%
    $21.22 B
    5.92%
    Subscription Services $35.22 B - $40.21 B
    14.17%
    $44.37 B
    10.36%
    Third-Party Seller Services $117.72 B - $140.05 B
    18.98%
    $156.15 B
    11.49%
    Total Revenue $513.98 B - $574.79 B
    11.83%
    $637.96 B
    10.99%