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Walt Disney Company
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Revenue breakdown by Products & Services
Revenue breakdown by Geography

Walt Disney Company's Revenue by Segment

In fiscal year 2025, Walt Disney Company's revenue by segment (products & services) are as follows:

  • Admission: $11.71 B
  • Advertising: $11.12 B
  • License: $3.88 B
  • Other Revenue: $4.72 B
  • Resort and vacations: $9.21 B
  • Retail and wholesale sales of merchandise, food and beverage: $9.64 B
  • Theatrical distribution licensing: $2.59 B

Learn more about Walt Disney Company’s Revenue by Geography

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The above chart shows Walt Disney Company's revenue percentage share by segment (products and services).

In fiscal year 2023, Walt Disney Company's revenue by segment is as follows:

  • Admission generated $10.42 B in revenue, representing 11.72% of its total revenue.
  • Advertising generated $11.52 B in revenue, representing 12.96% of its total revenue.
  • Affiliate fees generated $16.88 B in revenue, representing 18.98% of its total revenue.
  • Entertainment generated $931.00 M in revenue, representing 1.05% of its total revenue.
  • License generated $3.13 B in revenue, representing 3.52% of its total revenue.
  • Other Revenue generated $5.05 B in revenue, representing 5.68% of its total revenue.
  • Resort and vacations generated $7.95 B in revenue, representing 8.94% of its total revenue.
  • Retail and wholesale sales of merchandise, food and beverage generated $8.92 B in revenue, representing 10.04% of its total revenue.
  • Subscription fees generated $17.94 B in revenue, representing 20.18% of its total revenue.
  • Theatrical distribution licensing generated $3.17 B in revenue, representing 3.57% of its total revenue.
  • TV/SVOD distribution licensing generated $2.99 B in revenue, representing 3.37% of its total revenue.

The biggest segment for Walt Disney Company is the Subscription fees, which represents 20.18% of its total revenue.
The smallest segment for Walt Disney Company is the Entertainment, which represents 1.05% of its total revenue.

The above chart shows Walt Disney Company's revenue percentage share by segment (products and services).

In fiscal year 2024, Walt Disney Company's revenue by segment is as follows:

  • Admission generated $11.17 B in revenue, representing 12.23% of its total revenue.
  • Advertising generated $11.89 B in revenue, representing 13.02% of its total revenue.
  • Affiliate fees generated $16.11 B in revenue, representing 17.63% of its total revenue.
  • Entertainment generated $753.00 M in revenue, representing 0.82% of its total revenue.
  • License generated $3.78 B in revenue, representing 4.14% of its total revenue.
  • Other Revenue generated $4.76 B in revenue, representing 5.21% of its total revenue.
  • Resort and vacations generated $8.38 B in revenue, representing 9.17% of its total revenue.
  • Retail and wholesale sales of merchandise, food and beverage generated $9.20 B in revenue, representing 10.07% of its total revenue.
  • Subscription fees generated $20.45 B in revenue, representing 22.38% of its total revenue.
  • Theatrical distribution licensing generated $2.27 B in revenue, representing 2.48% of its total revenue.
  • TV/SVOD distribution licensing generated $2.60 B in revenue, representing 2.85% of its total revenue.

The biggest segment for Walt Disney Company is the Subscription fees, which represents 22.38% of its total revenue.
The smallest segment for Walt Disney Company is the Entertainment, which represents 0.82% of its total revenue.

The above chart shows Walt Disney Company's revenue percentage share by segment (products and services).

In fiscal year 2025, Walt Disney Company's revenue by segment is as follows:

  • Admission generated $11.71 B in revenue, representing 22.14% of its total revenue.
  • Advertising generated $11.12 B in revenue, representing 21.04% of its total revenue.
  • License generated $3.88 B in revenue, representing 7.34% of its total revenue.
  • Other Revenue generated $4.72 B in revenue, representing 8.93% of its total revenue.
  • Resort and vacations generated $9.21 B in revenue, representing 17.42% of its total revenue.
  • Retail and wholesale sales of merchandise, food and beverage generated $9.64 B in revenue, representing 18.24% of its total revenue.
  • Theatrical distribution licensing generated $2.59 B in revenue, representing 4.9% of its total revenue.

The biggest segment for Walt Disney Company is the Admission, which represents 22.14% of its total revenue.
The smallest segment for Walt Disney Company is the Theatrical distribution licensing, which represents 4.9% of its total revenue.
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Summary Table

Products & Services (Percent Share) 2023 2024 2025
Entertainment 1.05% 0.82% -
Theatrical distribution licensing 3.57% 2.48% 4.9%
TV/SVOD distribution licensing 3.37% 2.85% -
Subscription fees 20.18% 22.38% -
Retail and wholesale sales of merchandise, food and beverage 10.04% 10.07% 18.24%
Resort and vacations 8.94% 9.17% 17.42%
Other Revenue 5.68% 5.21% 8.93%
License 3.52% 4.14% 7.34%
Affiliate fees 18.98% 17.63% -
Advertising 12.96% 13.02% 21.04%
Admission 11.72% 12.23% 22.14%
Total Revenue 100% 100% 100%

The above chart shows the revenue trend of different segments of Walt Disney Company.

In fiscal year 2025, the Admission generated the most revenue ($11.71 B), and the Theatrical distribution licensing generated the least revenue ($2.59 B).

The above chart shows growth drivers and a year-over-year comparison of different segments' revenue.

  • Admission revenue increased 4.8% ($536.00 M) from $11.17 B (in 2024) to $11.71 B (in 2025).
  • Advertising revenue decreased -6.48% ($771.00 M) from $11.89 B (in 2024) to $11.12 B (in 2025).
  • Affiliate fees revenue decreased -100% ($16.11 B) from $16.11 B (in 2024) to $0.00 (in 2025).
  • Entertainment revenue decreased -100% ($753.00 M) from $753.00 M (in 2024) to $0.00 (in 2025).
  • License revenue increased 2.51% ($95.00 M) from $3.78 B (in 2024) to $3.88 B (in 2025).
  • Other Revenue revenue decreased -0.82% ($39.00 M) from $4.76 B (in 2024) to $4.72 B (in 2025).
  • Resort and vacations revenue increased 9.97% ($835.00 M) from $8.38 B (in 2024) to $9.21 B (in 2025).
  • Retail and wholesale sales of merchandise, food and beverage revenue increased 4.76% ($438.00 M) from $9.20 B (in 2024) to $9.64 B (in 2025).
  • Subscription fees revenue decreased -100% ($20.45 B) from $20.45 B (in 2024) to $0.00 (in 2025).
  • Theatrical distribution licensing revenue increased 14.39% ($326.00 M) from $2.27 B (in 2024) to $2.59 B (in 2025).
  • TV/SVOD distribution licensing revenue decreased -100% ($2.60 B) from $2.60 B (in 2024) to $0.00 (in 2025).
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    Summary Table

    Products & Services 2023
    Value Change
    		2024
    Value Change
    		2025
    Value Change
    Admission $10.42 B - $11.17 B
    7.18%
    		$11.71 B
    4.80%
    Advertising $11.52 B - $11.89 B
    3.26%
    		$11.12 B
    6.48%
    Affiliate fees $16.88 B - $16.11 B
    4.55%
    		- -
    Entertainment $931.00 M - $753.00 M
    19.12%
    		- -
    License $3.13 B - $3.78 B
    20.97%
    		$3.88 B
    2.51%
    Other Revenue $5.05 B - $4.76 B
    5.78%
    		$4.72 B
    0.82%
    Resort and vacations $7.95 B - $8.38 B
    5.36%
    		$9.21 B
    9.97%
    Retail and wholesale sales of merchandise, food and beverage $8.92 B - $9.20 B
    3.17%
    		$9.64 B
    4.76%
    Subscription fees $17.94 B - $20.45 B
    13.99%
    		- -
    Theatrical distribution licensing $3.17 B - $2.27 B
    28.61%
    		$2.59 B
    14.39%
    TV/SVOD distribution licensing $2.99 B - $2.60 B
    13.00%
    		- -
    Total Revenue $88.90 B - $91.36 B
    2.77%
    		$52.87 B
    42.13%

    Frequently Asked Questions

    What was Walt Disney Company's largest product segment last year?

    In fiscal year 2025, Admission revenue reached $11.71 Billion, representing 22.14% of Walt Disney Company's total revenue and making it the largest segment for the company.

    Which product segment experienced the highest growth for Walt Disney Company last year?

    The Theatrical distribution licensing segment is Walt Disney Company's highest growth segment, with a revenue growth of +14.39% in 2025 compared to 2024.

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