Revenue breakdown by Geography

Pinterest's Revenue by Region

In fiscal year 2025, Pinterest's revenue by geographical region are as follows:

  • Europe: $779.09 M
  • Rest Of World: $390.04 M
  • UNITED STATES: $2.91 B
  • United States And Canada: $3.05 B

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The above chart shows Pinterest's revenue percentage share by geographical region.

In fiscal year 2023, Pinterest's revenue by region is as follows:

  • Europe generated $501.29 M in revenue, representing 9.49% of its total revenue.
  • Rest Of World generated $203.59 M in revenue, representing 3.85% of its total revenue.
  • UNITED STATES generated $2.23 B in revenue, representing 42.15% of its total revenue.
  • United States And Canada generated $2.35 B in revenue, representing 44.5% of its total revenue.

The biggest region for Pinterest is the United States And Canada, which represents 44.5% of its total revenue.
The smallest region for Pinterest is the Rest Of World, which represents 3.85% of its total revenue.

The above chart shows Pinterest's revenue percentage share by geographical region.

In fiscal year 2024, Pinterest's revenue by region is as follows:

  • Europe generated $601.19 M in revenue, representing 9.61% of its total revenue.
  • Rest Of World generated $305.09 M in revenue, representing 4.88% of its total revenue.
  • UNITED STATES generated $2.61 B in revenue, representing 41.74% of its total revenue.
  • United States And Canada generated $2.74 B in revenue, representing 43.78% of its total revenue.

The biggest region for Pinterest is the United States And Canada, which represents 43.78% of its total revenue.
The smallest region for Pinterest is the Rest Of World, which represents 4.88% of its total revenue.

The above chart shows Pinterest's revenue percentage share by geographical region.

In fiscal year 2025, Pinterest's revenue by region is as follows:

  • Europe generated $779.09 M in revenue, representing 10.92% of its total revenue.
  • Rest Of World generated $390.04 M in revenue, representing 5.47% of its total revenue.
  • UNITED STATES generated $2.91 B in revenue, representing 40.82% of its total revenue.
  • United States And Canada generated $3.05 B in revenue, representing 42.79% of its total revenue.

The biggest region for Pinterest is the United States And Canada, which represents 42.79% of its total revenue.
The smallest region for Pinterest is the Rest Of World, which represents 5.47% of its total revenue.
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Summary Table

Geography (Percent Share) 2023 2024 2025
Europe 9.49% 9.61% 10.92%
Rest Of World 3.85% 4.88% 5.47%
UNITED STATES 42.15% 41.74% 40.82%
United States And Canada 44.5% 43.78% 42.79%
Total Revenue 100% 100% 100%

The above chart shows the revenue trend of different segments of Pinterest.

In fiscal year 2025, the United States And Canada generated the most revenue ($3.05 B), and the Rest Of World generated the least revenue ($390.04 M).

The above chart shows growth drivers and a year-over-year comparison of different segments' revenue.

  • Europe revenue increased 29.59% ($177.91 M) from $601.19 M (in 2024) to $779.09 M (in 2025).
  • Rest Of World revenue increased 27.84% ($84.94 M) from $305.09 M (in 2024) to $390.04 M (in 2025).
  • UNITED STATES revenue increased 11.48% ($299.90 M) from $2.61 B (in 2024) to $2.91 B (in 2025).
  • United States And Canada revenue increased 11.41% ($312.75 M) from $2.74 B (in 2024) to $3.05 B (in 2025).
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    Summary Table

    Region 2023 2024 2025
    Europe $501.29 M - $601.19 M
    19.93%
    $779.09 M
    29.59%
    Rest Of World $203.59 M - $305.09 M
    49.85%
    $390.04 M
    27.84%
    UNITED STATES $2.23 B - $2.61 B
    17.33%
    $2.91 B
    11.48%
    United States And Canada $2.35 B - $2.74 B
    16.58%
    $3.05 B
    11.41%
    Total Revenue $5.28 B - $6.26 B
    18.50%
    $7.13 B
    13.99%